TARGET Furniture is Just Junk!

I am sorry to say this about Target because overall I like the store and it's prices. But when it comes to their furniture it basically boils down to you getting what you pay for. In the furniture assembly business you will always find a kink in every manufacturer's pieces. However, the furniture that Target is purchasing is just to the point of not being able to be assembed.

We are New York City's #1 provider of professional assembly and we have assembled over 10,000 pieces of furniture in 2007. Many stores have seen the demand for RTA (Ready To Assemble) furniture and have made it a point to add this product line to their stores. However, I believe that furniture should be left to furniture retailers, such as computers to electronic dealers. Why? Because they are able to look beyond the price and know what they are getting, and what is a fair price. Most of the RTA furniture you find in Target and other large retail chains is from China and is very poorly made using the cheapest materials. Till today we never made a concious decision to stop assembly of a certain product because we were always able to suck up the issues it may have and move on.

However, at our weekly meeting it brought up by all our technicians that the furniture coming from Target is of the poorest quality and it is actually making us not only lose money but leave a bad taste in the customers mouth when after several hours we tell them that there is no way we can assemble this particular piece because the pre-drilled holes are off by 1", or they sent you two left side panels instead of one left and one right. What do we do, charge the customer for our time? I guess some companies would and do, but we have decided that such an act would only add insult to injury. For a year we have been working on this furniture only in the hope that they would correct their errors in time. To date there have been no changes made and we have decided that we will no longer be assembling Target furniture until they find new suppliers and provide their customers with better quality furniture. I have spoken with several other companies throughout the United States and they have already made the decision to stop the assembly of Target furniture until they upgrade their products. The worst part is that the furniture there is not being sold at super low prices, and most people could buy the same piece at Ikea or Crate & Barrel for the same price or a few dollars more and receive much better quality.

If you have purchased furniture from Target and found it to be junk or great, either way please let us know how you feel.

Eric Davis
General Manager
EZ Furniture Assembly & Interior Innovations